For CCEP the biggest opportunity right now is also the biggest threat and that is the Covid situation. We are supporting our customers by collaborating and adapting our ways of working. Examples include financial and marketing support.
https://www.thegrocer.co.uk/economy/how-ccep-is-playing-a-positive-role-as-part-of-the-covid-19-business-pledge/647178.article
If I then answer the same question but for my team then our biggest opportunity will come from the change in the retailer landscape and new digital opportunities.
This change was occurring before Covid but what the pandemic has done is accelerate the change.
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